Game-day
giveaways.
One fixed fee.
Heron helps bars and restaurants run offers like “If Boston wins, your tab is free.” You pay a fixed campaign fee. If Boston wins, Heron funds eligible tabs up to the payout limit agreed before the game.
Fee agreed upfront. Payout limit in writing.
Boston
wins.
Tabs
on us.
Up to $50 per eligible tab.
First 100 tabs. $5,000 total limit.
Win or lose,
the same fixed fee.
your crowd cares about.
- NFL
- NBA
- MLB
- NHL
- College football
- Soccer
01 / How it works
Know the cost.
Before
the first pitch.
Give guests a reason to watch at your place without leaving the giveaway bill open-ended.
See both outcomes- 01
Choose a game and a giveaway.
Back a win, a winning margin, or a points total. Then decide what guests get if it happens.
- 02
Agree the limits and the fee.
Set the total payout limit, with optional limits per tab or on the number of tabs. We quote the campaign fee before you commit.
- 03
Host the night. We track the result.
Heron prepares the campaign terms and tracks the official result. If the offer triggers, we fund the giveaway within those terms.
02 / Follow the money
An illustrative campaign.
Not a quote or a past result.
Here’s who
pays what.
Take a Boston-win promotion with a $5,000 payout limit. If Boston wins and eligible tabs total $4,280, Heron pays $4,280. If Boston loses, guests pay their tabs.
- The outcome
- Boston to win
- The reward
- Up to $50 per eligible tab
- The limits
- First 100 tabs · $5,000 total
Your venue pays the agreed campaign fee in either case. Try both results in the breakdown.
Giveaway funded by Heron
$4,280
Heron covers the eligible tabs within the agreed limit.
- Agreed payout limit
- $5,000
- Eligible giveaway
- $4,280
- Heron funds
- $4,280
Giveaway triggered
$0
Guests pay their tabs as usual.
- Agreed payout limit
- $5,000
- Eligible giveaway
- $0
- Heron funds
- $0
The campaign fee is quoted separately. Eligibility, limits, and settlement terms are agreed before launch.
How is the fee calculated?
Your quote depends on the selected outcome, its odds, and the giveaway’s limits. You receive a fixed campaign fee before you commit.
Can I cap what’s given away?
Yes. We agree the total payout limit upfront. You can also set a limit per tab or restrict the offer to the first set number of tabs. The customer-facing offer spells out those limits.
What if my team loses?
For a win-based offer, the giveaway doesn’t trigger. Guests pay normally. You still pay the agreed campaign fee.
What does Heron handle?
We help structure the offer, prepare the campaign terms, track the game result, and fund the covered giveaway. We agree what your venue needs to do before launch.
When is the payout settled?
The official result determines whether the giveaway triggers. Your campaign agreement sets out the payout process, required eligibility checks, and settlement timing.
Start with a quote
What’s your
next game?
Tell us your venue, the game you’re considering, and what you’d like to give away. We’ll help shape the offer and send you a quote.
Get a campaign quote Email us to get started. No commitment.